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Landing Page Design & Conversion Rate Optimization 2024

Udemy
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Deal Score+2

Udemy Coupon Code for Landing Page Design & Conversion Rate Optimization 2024 Course. Triple Your Conversion Rate With These Landing Page Design Principles & Build A Landing Page From Scratch With No Code

Created by Isaac Rudansky | 9.5 hours on-demand video course

Landing Page Design Course Overview

Landing Page Design & Conversion Rate Optimization 2024

The Bestselling Landing Page Design Course on Udemy

Join over 96,000 of your fellow website owners, online marketers and entrepreneurs in learning the fundamentals landing page design and conversion rate optimization. I will walk you through every step of landing page design with real life case studies, actual experiments and tons of examples from around the web. By the end of this course, you’ll be able to design landing pages that converts 2X – 5X more than your current landing pages.

This is not a web development course. This course will not teach you CSS, HTML or JavaScript. This course will teach you the fundamental psychological principles of good landing page design, and it will help you understand the buyer’s journey so you can design landing pages that convert better. I will also be teaching you how to test your designs so you can design final landing pages that will convert 20-30% more than your current website and landing pages.

Good landing page design isn’t just a nice thing to know – it’s absolutely essential to the success of your online business. Whether you’re in lead-gen, ecommerce or consulting, effective and clear landing page design can spell the difference between a positive and negative ROI.

A report released by Adobe and eMarketer revealed that companies spend double on traffic acquisition than they do on conversion rate optimization and implementing better landing page design. That’s a huge mistake and you’re leaving a lot of money on the table.

What you’ll learn

  • Design a high converting landing page from scratch without a single line of code
  • Double or triple your landing page conversion rates by applying the principles of clarity, simplicity and perceived value
  • Run A/B tests to guarantee a better conversion rate over time without knowing any statistics
  • Know exactly how to design a call to action that will motivate your visitor’s to take the actions you want them to take
  • Apply psychological persuasion frameworks to your landing pages and websites
  • Write headlines that will provide the right type of motivational trigger that appeals to the hearts of your visitors
  • Determine the best type of landing page to send your marketing campaign traffic to
  • Run professional usability tests like the 5 second test and the preference test
  • Convince your boss to allocate more company resources to conversion rate optimization
  • Understand your website traffic based on the Fogg Behavior Model
  • Determine where in the sales funnel your visitors are and how to design landing pages that cater to each stage in the funnel
  • Create a professional logo from scratch in Photoshop
  • Identify the issues that are currently hurting your conversion rate and how to apply good landing page design to fix the problems

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Who this course is for

  • Website owners
  • Online Marketers
  • Designers
  • Small Business Owners
  • Ecommerce Managers
  • Social Media Managers
  • Pay Per Click / Search Engine Marketing Managers
  • Entreprenuers
  • Digital Marketing Interns
  • Wed designers and web developers

Taught by Isaac Rudansky

Josh Smith
Josh Smith

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