Account Based Marketing (ABM) 2025 - B2B Marketing Strategy
ABM is a upcoming Marketing Strategy instead of lead generation used by both B2B Sales and Marketing.
Product Brand: Udemy
4.3
Udemy Coupon Code for Account Based Marketing (ABM) 2025 – B2B Marketing Strategy Course. ABM is a upcoming Marketing Strategy instead of lead generation used by both B2B Sales and Marketing.
Created by Grownade Academy, Karthick Velusamy | 2.5 hours on-demand video course
Account Based Marketing (ABM) Course Overview
Account Based Marketing (ABM) 2025 – B2B Marketing Strategy
Account-based marketing is emerging every day. ABM become highly regarded as one of the most successful B2B marketing strategies. There is no doubt that ABM is the future of B2B marketing. The objective of the course is to help you to understand the concept and process of the ABM strategy that helps to move an entire buying group towards a specific goal. This course is designed to understand the basics of ABM. You will learn everything from the basics to have a strong foundation and to have a clear understanding of the ABM Strategy. The course showcases utilizing different tools and B2B digital marketing tactics to achieve your goal in ABM.
Some Statistics:
- 67% of brands leverage account-based marketing – Hubspot
- 62% of marketers say they can measure a positive impact since adopting ABM – Forrester
- 87% of account-based marketers say that ABM initiatives outperform other marketing investments – ITSMA
- Organizations with tightly aligned sales and marketing teams experience 36% higher customer retention rates – MarketingProfs
- 80% of marketers say ABM improves customer lifetime values, while 86% say it improves win rates – TOPO
- Companies dedicated 29% of their marketing budgets to ABM in 2019 – Engagio
If you are an Inbound marketer then integrating ABM can make a huge difference in your marketing efforts. In the future, the course will be updated timely to make it your one-stop guide for Account-based marketing.
What you’ll learn
- What is Account Based Marketing? And why it is the Best Marketing strategy?
- Sales and Marketing Alignment.
- What is Target Accounts? and How to create a Target Account List.
- What is FIRE Methodology?
- What is Segmentation and what are the types of Segmentation.
- What is Marketing mix and Marketing orchestration?
- Measuring the ABM Program.
- What are the technologies/Applications required for ABM?
- Overview of Account Based Advertising tool and Marketing technologies
- Piloting Account Based Marketing.
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Account Based Marketing (ABM) Course Reviews
Everything You Need to Know About Account Based Marketing (ABM) 2025 – B2B Marketing Strategy
This course is a comprehensive and well-structured introduction to Account Based Marketing (ABM) 2025 – B2B Marketing Strategy. The instructor, Grownade Academy, is a leading expert in the field with a wealth of experience in Marketing to share.
The course is well-structured and easy to follow, and the instructor does a great job of explaining complex concepts in a clear and concise way.
The course is divided into sections, each of which covers a different aspect related to Account Based Marketing (ABM). Each module contains a series of video lectures, readings, and hands-on exercises.
The instructor does a great job of explaining each topic in a clear and concise way. He/She also provides plenty of examples and exercises to help students learn the material.
One of the things I liked most about this course is that it is very practical. The instructor focuses on teaching students the skills and knowledge they need to succeed in the real world. He/She also provides students with access to a variety of resources, including templates, checklists, and cheat sheets.
Another thing I liked about this course is that it is offered on Udemy. Udemy is a great platform for taking online courses because it offers a lot of flexibility for students. Students can choose to take courses at their own pace, and they can access the course materials from anywhere with an internet connection.
Udemy also offers a variety of payment options, so students can find a plan that works for them. The course also has a very active community forum where students can ask questions and interact with each other. The instructor is also very responsive to student questions and feedback.
Overall, I highly recommend this course to anyone who is interested in learning Account Based Marketing (ABM) 2025 – B2B Marketing Strategy. It is a well-organized and informative course that will teach you the skills and knowledge you need to succeed.